WOMEN ENTREPRENEURS WANTED
Women entrepreneur wanted
According to Tory Burch's article, she praises the 126m women operating new businesses around the world, and states her desire for more female entrepreneurs to emerge with their distinctive ideas:
“Based on our experiences, women entrepreneurs see the world through a different lens and, in turn, do things differently.”
Despite this selling-point, women in business seem to have the statistics stacked against them:
“In only seven countries—Panama, Thailand, Ghana, Ecuador, Nigeria, Mexico and Uganda—do women take part in business at rates equal to men’s; in some countries, like Pakistan, they barely take part at all. Even when women are active business owners, they do not reach their potential: women own almost three in ten American firms, yet employ only 6% of the country’s workforce and account for barely 4% of business revenues."
Microfinancing initiatives may help women raise the cash they need to get entrepreneurial ideas off the ground; finding more mentors to advise them in this process should be a priority. Entrepreneurial education also needs to become more widely available:
“Winning business concepts are just as likely to be conceived at the kitchen table as in the garage or at business school, but research shows women doubt their capabilities and fear failure more than men. Training can equip women with the confidence to see bold ideas through.”
Ms Burch’s aspirations make solid economic sense. Narrowing the gender gap in employment could increase global income per person by as much as 20% by 2030— good news for men and women alike.
From this eye opening information, it only speaks a wakeup call for women to step up in the business world which is not for men alone but for the smart and opportunists. Its past the time for action.