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We Need Your Voices by December 14th on the First Global Media and Gender Framework and Plan of Action

Asst Director General of UNESCO, Janis Karklins; World Pulse Community Board Member, Stella Paul; World Pulse Director of Strategic Partnerships, (me!)

Last week, World Pulse helped lead the process to craft the first ever Global Media and Gender Framework and Plan of Action.

From the 2-4 of December in Bangkok, Thailand, hundreds of leaders and decision-makers in media organizations, civil society, governments, UN agencies, business and human rights advocates gathered to evaluate the trends in gender inequalities in the media and create solutions to reduce gender disparities. Hosted by UNESCO and the Government of Thailand, the purpose of this forum was to set up a Global Alliance on Media and Gender that can unite and create real and sustainable change--and inform the global development agenda post-2015.

The key outputs of the forum were the formal creation of the Global Allliance on Media and Gender (GAMG) and the Framework and Plan of Action.

This framework and plan of action aimed to do three things:

1. Lay out the structure, process and long-term priorities of the GAMG
2. Suggest key areas in regards to media and gender that the GAMG thinks should be included in the post-2015 development agenda (post-Millennium Development Goals)
3. Suggest panels and topics to be included in the 2015 UN Conference on Women, which will be a follow up to the Beijing Declaration and Platform for Action, to be held in New York.

World Pulse worked diligently to ensure that the voice of grassroots women leaders was represented at this key event. Stella Paul, Community Board Member of World Pulse, and myself, Director of Strategic Partnerships, were present at all forum events, and we were invited to be part of a smaller group of representatives who drafted the first framework.

But we want more input from you, our community! There is an opportunity to give feedback to the UNESCO team who will be finalizing the framework and plan of action. But the turnaround time is short! Please review the attached documents and get your feedback to me via comments on this post or private messaging, no later than December 14th. . The documents are attached. If you have any trouble opening them, they can also be found at http://www.unesco.org/new/en/communication-and-information/crosscutting-...

We welcome specific recommendations on the direction of the framework as well as suggestions around the specific recommendations in Annexes II and III.

World Pulse will continue to be involved in the GAMG to ensure that your voices are heard in the global development agenda and key forums around the world. We'll bring you updates as they happen!

Sincerely,
Rachael

Comments

Y's picture

Gender equality will only

Gender equality will only come about when women and men are willing to stand their ground without the support of a herd of others, and when both women and men are willing to deal honestly with each other, as they would with people of their same sex.

Both women and men often take the easy way of using their sexuality to promote them rather than doing the hard work involved in succeeding otherwise. I celebrate when I see non-stereotypically "beautiful" people succeed in media and in other walks of life. Oprah Winfrey said it best when she said that we need to stop watching women climb to the top and start shaking the ladder because we don't want to work that hard.

Y

Rachael Maddock-Hughes's picture

Thank you Y for your comment.

Thank you Y for your comment. In reading through the documents, do you feel that your perspective is adequately represented in the framework and recommendations?

Kind regards,

Rachael

"In every human heart there are a few passions that last a lifetime. They're with us from the moment we're born, and nothing can dilute their intensity." Rob Brezny

Y's picture

I do not, but I don't see

I do not, but I don't see individual empowerment coming through committees. I see it coming from one woman at a time being willing to make her own decisions and stand by them.

Y

HazelM's picture

Breaks cycles of impunity

Hi,
I went looking for the data-unit that defined how and who, when and what, was involved in, actively seeking out Partners and acquiring mutual obligations to build shared awareness that correlates information statistics and therefore 'understands' and breaks cycles of impunity, which I didn't find. I think there is a need to start building incentives/disincentives, awareness/enforcement process and justification-reasoning as soon as possible, as the 'If not now, when?', can forestall overall achievement by it never being the right time to start.
There can be a focus built around results from these which can feed into an Awareness Gauge so as to gauge prioritization, and set tasks and planning. and, ..
This needs to be front-of-house, clearly articulated, communicated at a grade where no-one can mistake the integrity, validity or intention, so as to achieve reduced impunity and reduced access for 'wrong' perceptions.

I base this comment on, a concept that, Impunity starts with language that doesn't set targets, or have built-in consequences and is continued with Strategy that doesn't have either initial processes or follow-up to look at incentives or disincentives. I assume that impunity is maintained by action plans that 'encourage' rather than 'employ or actively look' for involvement of people, who analyse/look at, blocks and who enable and allocate resources for directed education that gain knowledge/new interpretations, that actively challenge the perceptions that maintain impunity.

Rachael Maddock-Hughes's picture

Thank you HazelM! That is a

Thank you HazelM! That is a very good point--holding people accountable and measuring impact is always important. There was a huge emphasis at the forum on the need to monitor and evaluate our progress both as an Alliance and globally, as well as to facilitate learning by collecting data that already exists as well as measuring against new standards. I will see where we can suggest more of an emphasis on this in the documents!

Kind regards,

Rachael

"In every human heart there are a few passions that last a lifetime. They're with us from the moment we're born, and nothing can dilute their intensity." Rob Brezny

HazelM's picture

Hi Rachael Many thanks for

Hi Rachael

Many thanks for all the work in these documents and thanks also for your understanding and recognition.

It is really important to be certain that our work adds to achievements.
It is essential to measure now, and define aims for the future, so that we know that our energy is used to define, agree and gain, steps in long term needs.
regards
HazelM.

Cali gal Michelle's picture

Hazel- I echo your comments

Hazel- I echo your comments regarding need for 'targets' and 'consequences'. When I encounter these kinds of projects and ideas, I do wonder what specific, attainable goals can be made, and what will happen if these goals are not reached or at least have documented forward progress?

So, in general and from my somewhat inexperienced view, I agree with the goals, tasks, and attitudes for the most part. I realize these documents reflect cursory plans, but can, or will there be, more specific incremental steps written down in the next phases of this plan? Who will be assessing the progress and end-goal results?

Again, I'd like to see specifically how those of varying abilities and their needs will be included; how grass-roots women will be reached and included; if the plans that are made address what these marginalized groups actually need or are looking for; if there are plans for the engagement of men in these action plans?

I hope this is what you are looking for, Rachael. If you have other specific questions please let me know!

Let us Hope together-
Michelle
aka: Cali gal

Listener
Sister-Mentor
@CaliGalMichelle
facebook.com/caligalmichelle

I've read the materials and it doesn´t stress the indispensability of making media acesible for people with disabilities. And it must be a priority.
Congratulations on the hard work

Klaudia González

Rachael Maddock-Hughes's picture

Thank you Klaudia for that

Thank you Klaudia for that astute observation. I will recommend we integrate more language in the document to reflect this need!

Rachael

"In every human heart there are a few passions that last a lifetime. They're with us from the moment we're born, and nothing can dilute their intensity." Rob Brezny

Cali gal Michelle's picture

Yes, Klaudia, I totally agree

Yes, Klaudia, I totally agree with your comments. Will there be very specific, and attainable modes of accessibility so that this group's input and contribution is not inadvertently missed?

Let us Hope together-
Michelle
aka: Cali gal

Listener
Sister-Mentor
@CaliGalMichelle
facebook.com/caligalmichelle

Rachael Maddock-Hughes's picture

Reporting Back!

I'm happy to say that the UNESCO team seems to have taken note of the recommendations we made in the final documents for the Global Alliance on Media and Gender (GAMG).

Our community overwhelmingly noted the importance of bringing attention to people with disabilities--and this is now called out in Annex I (post-2015 MDGs input doc) and in Annex II (suggested topics for 2015 UN Women Conference).

This is a big win for the WP network and women with disabilities around the world!

We'll keep pushing for the importance of monitoring and evaluation and ensuring that we achieve real impact!

You can read the final documents HERE

I'll keep you updated as we find out about next steps for the GAMG!

Cheers,

Rachael

"In every human heart there are a few passions that last a lifetime. They're with us from the moment we're born, and nothing can dilute their intensity." Rob Brezny

HazelM's picture

reporting back

okay thanks for the feedback.
regards
hazelM

Cali gal Michelle's picture

Great to hear! Thanks for

Great to hear! Thanks for letting us know, Rachael!

Let us Hope together-
Michelle
aka: Cali gal

Listener
Sister-Mentor
@CaliGalMichelle
facebook.com/caligalmichelle

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