"No man is an island"
During the last four years my friend, Ceila Santos, and I tried to develop and maintain a website where mothers could share their experiences and look for answers for their everyday struggle. We invested our own money in this project hoping that, soon, private companies would sponsor our project. Bottom line: we were very naïve! Especially in Brazil, to launch projects like this one, one should first have a “pedigree”, it doesn´t matter if you have a great idea or are committed to work for this for nothing, if they don´t know you, what you know means nothing to them.
We were approached by some companies and professionals, who were insterested in learning more about the project and, of course, the specific public we targeted. Rarely these companies will sponsor you, but they know exactly what your value is so, from time to time, they send you sample of their products or services hoping that you are going to write something about them in your blog and, indirectly, sell their products to your readers. Just to summarize, they don´t care about your project, but the public you reach everyday.
Is it possible to change this? Yes, just not sell yourself for a couple of dollars. Believe, even in the worst economic scenario, it is not worthit. You have to value your opinion and readers. They can always buy a banner in my blog, but never my opinion. I write just about what I believe and, thanks to that, I have followers who trust me. It is definetly possible to reach them, but not the way we thought before: with sponsors. We find out that the best way is to go simple, yes, very simple. We don´t need a website, a blog is enough. The most important goal is to reach these mothers and make the network grow day by day with sincere reports, written from mothers to mothers, by sharing our own experiences, fears and doubts as mothers and women. Noboby is perfect.
We definitely can not do this alone. We need partners, people who have the same goals and dreams. People who fight for women rights. We already started establishing good connections with brazilian organizations which fight for brazilian women in many ways, for the right to breastfeed, to discuss openly about abortion, domestic violence, women traffic, racism, discrimination against women in the workforce… the list is long, unfortunately. And all of these happen to women around the globe, not only Brazilians. We belong to a worldwilde community who, together, needs to fight against all kinds of violence and depravation. Pulse Wire along with the UN Women and other international organizations somehow brings us together by allowing us to know and learn more about each others expericences and projects.
After all “no man is an island”, Meditation XVII by the English poet John Donne.